Bodyism is a global fitness, wellness and lifestyle brand. Offline, they host gyms in prestigious hotels around the world, and the Clean and Lean Café in London. Online, they sell high-end health and exercise products. We redesigned and rebuilt their WordPress Multisite, with a tailored, efficient backend, and elegant frontend.



The WordPress Multisite feature lets you network a collection of websites under a single installation. All sites in a Multisite network share the same hosting account, themes and plugins. Any updates can be made on a network-wide or site-by-site basis.

For a global eCommerce Multisite network like, this means enormous time savings. And it allows the flexibility to sell different products in multiple regions, with regional pricing.

An elegant user journey

To complement the high-end design, we devised an elegant user journey, designed to save customers’ time and maximise sales.

Geolocation services powered by our hosting partners, WP Engine, automatically detect a user’s fulfilment region. This eliminates the need to select from a large list of countries upon landing on the site.

“Pragmatic are amazing! I have worked with them for a few years and they have completely revolutionised our online business. I really value their superb technical expertise, clear and simple management and the fact they are just a great bunch of people.”
Paul Walker. Head of Digital, Bodyism

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